# Hailuo 02 (768p)

> Hailuo 02 at 768p — mid tier balanced quality vs cost. Flat $0.420 per clip. T2V or I2V via image_url.

Human version: https://kymaapi.com/models/hailuo-02-768p
Live JSON: `GET https://kymaapi.com/v1/models` (no auth required)

## Facts

- **Model ID**: `hailuo-02-768p` — pass this as `model` in the request body
- **Creator**: MiniMax
- **Released**: 2025-06-18
- **Price**: $0.42 / clip

## Call it

```bash
curl https://kymaapi.com/v1/videos/generations \
  -H "Authorization: Bearer $KYMA_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"model": "hailuo-02-768p", "prompt": "..."}'
```

## Positioning

Hailuo 02 (768p) is a text-to-video and image-to-video model optimized for production-quality clips at a balanced cost. Reach for it when you need reliable brand b-roll, product motion, or character shots without premium-tier pricing.

## About

Created by Minimax, this model generates video from text prompts or reference images at 768p resolution. It operates in a strong quality tier with a balanced cost structure, making it suitable for consistent content pipelines.

On Kyma, it runs through an OpenAI-compatible endpoint using a single API key. The platform handles automatic failover if a serving path degrades, and every response returns the exact cost in usage.cost along with the routed model in the X-Kyma-Model header. Prompt caching is supported, billing repeated prefixes at 10% of the input rate.

The model operates at a slower speed tier and does not support reasoning, vision, or structured outputs. It is strictly a video generation endpoint, so it will not process conversational tasks or return JSON schemas.

## Use cases

- **Brand B-Roll Generation** — Generate consistent background footage for marketing campaigns and social media posts.
- **Product Motion Demos** — Turn static product images into short, high-quality motion clips for e-commerce.
- **Character Animation Shots** — Produce cinematic character movements from text descriptions or reference frames.

## Not ideal for

Do not use this model for real-time video generation, interactive applications, or tasks requiring structured JSON outputs or reasoning.

## Pick something else when

- You need faster generation speeds → `veo-3-fast`
- You need higher resolution output → `hailuo-02-1080p`
- You require audio generation alongside video → `kling-3-pro-audio`
- You need maximum visual fidelity regardless of cost → `kling-3-pro`

## See also

- All models: https://kymaapi.com/models.md
- Pricing: https://kymaapi.com/pricing.md
- Other models by MiniMax: https://kymaapi.com/models?q=MiniMax
